LO2 task 3 - How the chosen artist has created an artists profile

Shadow child has his own representatives which manage his bookings and promotions. Promotion of his events is usually down to the club or events promoter however he does promote some of his events on his Facebook and twitter page which is a combined exposure to at least 130k. Shadow child uses his Facebook and other social media such as Instagram to promote his future productions and gigs. He fully enhances the power of social media to reach out to his target audience and his fans. His profile is then reinforced by radio appearances such as pete tongs show on radio one in which he has done the essential mix and has done multiple interviews. These interviews then promoted upcoming albums, EP's and tracks. Shadow child also has his own radio show on underground station rinse FM in London. This is another way in which he grows his profile as a producer and DJ as he then grows a following of the show which then transfers to his other social media.

 As I mentioned in LO2, Shadow child has appeared in multiple Production master classes with computer music magazine, future music magazine and point blank music school. These are huge profile boosters show casing his producing ability among the best producers and tutors in the industry. This also passively promotes his track which he is breaking down production in the tutorial video. The videos have got more than 150k views combined which is quite a significant exposure.

Above is one of his tutorials.

Finally shadow child has his own artist website in which everything is grouped and combined into one place. This website promotes all his up and coming events and sends viewers to his social media page where even people can like and follow him. It also links to his record label, Food music where some of his tracks are released and where he releases music from his signed artists. another key link is his sound cloud page where his tracks gain popularity and can be played from.